{"id":25590,"date":"2017-07-26T12:28:07","date_gmt":"2017-07-26T12:28:07","guid":{"rendered":" https:\/\/www.quartix.com\/?p=25590"},"modified":"2020-09-25T17:32:25","modified_gmt":"2020-09-25T16:32:25","slug":"research-from-quartix-says-speed-limit-is-26-too-high-on-dangerous-roads","status":"publish","type":"post","link":"https:\/\/www.quartix.com\/en-gb\/news\/research-from-quartix-says-speed-limit-is-26-too-high-on-dangerous-roads\/","title":{"rendered":"Research from Quartix says speed limit is 26% too high on dangerous roads"},"content":{"rendered":"

Independent research shows that four in five young driver deaths occur on rural roads\u00b9, but very few drivers break the 60mph speed limit on these roads\u00b2.\u00a0So, experienced motorists are setting their own speed limit, well under the official limit, on some of the UK\u2019s deadliest roads, according to new research from Quartix. The study applies to rural, single lane carriageways with a 60mph speed limit. The roads are widely known to be the UK\u2019s most dangerous, with more deaths and serious injuries occurring on them than any other\u00b3. It shows that more experienced drivers are aware that it is not always safe to drive at or near the speed limit \u2013 something learned over a period of years.<\/p>\n

Below is a table detailing 10 of Britain\u2019s deadliest roads with exclusive data from Quartix revealing the average speed of the road or the \u2018free flow\u2019 rate (no congestion.)<\/p>\n

\"\"<\/p>\n

But younger drivers do not always have the knowledge to drive at the speeds set by other more experienced drivers. Without a parent in the car, they are left to their own devices on roads with a toxic mix of sharp bends, poor lighting and a 60mph speed limit. Insurers are increasingly requiring younger drivers to fit a telematics device to their vehicle so they can monitor their driving style and intervene when they break the legal speed limit.<\/p>\n

However Quartix telematics devices4<\/sup>\u00a0measure how fast a vehicle is travelling based on the true safe driving speed of a particular road which, as the table above indicates, can be up to 20mph slower than the speed limit. This is known as \u2018contextual speed scoring\u2019 and allows insurers to intervene and contact a young driver (and their parents) if they are consistently driving at an unsafe speed \u2013 regardless of the speed limit.<\/p>\n

Andy Walters, Quartix CEO says,\u00a0\u201cThis research shows that experienced drivers are ditching the statutory speed limit and driving at what they consider to be a safe speed on rural roads. The problem is young drivers are often taught to drive \u2018to the limit\u2019 and this, put simply, is dangerous and often life threatening. In many ways, parents telling their children to \u2018stick to the speed limit\u2019 is the worst possible advice they can give. In an ideal world parents would be in the car alongside their children at all times to advise them on when to slow down and when it\u2019s safe to go faster. We know that\u2019s impossible and that\u2019s why Quartix is deploying virtual parents to fill that gap.\u2019\u2019<\/p>\n

Jae Pearce, Director, Sky Insurance Brokers, which specialises in insuring young drivers, added, \u201cWe\u2019ve now insured around 4,500 drivers whose vehicles are fitted with Quartix devices. Every time a young driver goes above the average free-flow speed we call them to discuss their driving style and remind them about how to be safe. The first two thousand miles of a young driver\u2019s career are the most dangerous, accounting for 80% of all claims. But we believe this new technology based on the average flow rate of rural roads rather than the technical speed limit is genuinely saving lives. Since we\u2019ve been using contextual speed scoring we\u2019ve had no serious accidents.\u2019\u2019<\/p>\n

1<\/sup><\/strong>Facts on young car drivers. Department for Transport, National Statistics, June 2015<\/p>\n

2<\/sup><\/strong>\u00a07% of drivers break the speed limit on rural roads with a 60mph limit. Source: Royal Society for the Prevention of Accident.<\/p>\n

3<\/sup><\/strong>Source\u00a0I Am Road Smart<\/a>.<\/p>\n

4<\/sup><\/strong>The SafeSpeed database records more than 30 million data points each day from 100,000 experienced drivers and then matches them against more than 2 million sections of the UK road network. It then monitors young drivers against these speed distributions.<\/p>\n","protected":false},"excerpt":{"rendered":"

Independent research shows that four in five young driver deaths occur on rural roads\u00b9, but very few drivers break the 60mph speed limit on these roads\u00b2.\u00a0So, experienced motorists are setting their own speed limit, well under the official limit, on some of the UK\u2019s deadliest roads, according to new research from Quartix. The study applies […]<\/p>\n","protected":false},"author":27,"featured_media":25576,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1571],"tags":[],"topic":[],"qtx_fblgauthor":[],"class_list":["post-25590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nResearch from Quartix says speed limit is 26% too high on dangerous roads | Latest News - UK<\/title>\n<meta name=\"description\" content=\"Independent research shows that four in five young driver deaths occur on rural roads, but very few drivers break the 60mph speed limit on these roads. 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